Verpakkings Management

Publishing house: Verpakkings Management BV
Address: PO Box 1932
City: 1200 BX Hilversum
Country: Netherlands

A characteristic feature of the lively and dynamic packaging industry is the rapid succession of developments and innovations.

A characteristic feature of the lively and dynamic packaging industry is the rapid succession of developments and innovations. This is reflected in the professional journals in this field: apart from background information, news plays a very important role in the editorial columns. People working at management level in this business are always in need of reliable information.

VerpakkingsManagement provides this information. This is appreciated by its readers, as evidenced by the large number of primary readers at decision-making level. These readers comprise a regular, constant readership core which has rated VerpakkingsManagement highly in a large number of fields.
But even more important to you is that they are also greatly interested in the advertisements in VerpakkingsManagement, as witnessed by the very high percentage of readers who have responded to one or more advertisements. More than half of the interviewed readers (53%) have requested information from and/or contacted a company after reading its advertisement! This means that the readers regard advertisements as one of the most important sources of information in VerpakkingsManagement.

Target

- foods and stimulants industry 21%
- chemical/cosmetics/pharmaceutical industry 13%
- graphic industry 6%
- metal industry 6%
- trading and services 6%
- other (transport, wood, electrical, etc.) 24%
- packaging industry 24%