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PakkoGraff
Publishing house: Publishing House PakkoGraff
Address: 115093, 1, 3rd Pavlovsky per.
City: Moscow
Country: Russian Federation
PakkoGraff is a magazine in Russian and English dedicated to the packaging industry. Reviews of cardboard and paper market, packaging equipment, printing technology. Complex advertising programs for foreign companies. Distribution in Russia and CIS countries.
PakkoGraff is an expert and analytical magazine of the packaging industry. It enlightens manufacturing, consumption, import of packaging materials and equipment points, the issues of credit and investment in the packaging industry, leasing equipment, protective technologies, legal aspects and also the issue of design and label. PakkoGraff consists of topical current departments:
Packaging materials:
· Carton packaging
· Polymer packaging
· Glass packaging
· Metal packaging
Equipment:
· Packaging equipment
· Polygraph equipment
Technologies
Credits and investment
Design and branding
Exhibitions
Each department contains analytical materials, market reviews, results of the marketing research, expert evaluation, press releases of companies, letters to the editorial staff, the latest news.
PakkoGraff has been published since 1999 6 times a year. The circulation is 10500. The volume is 96 pages.
The magazine is distributed by subscription, direct mail to manufacturers and consumers of the packaging products and equipment, to food enterprises, household chemical goods and cosmetic enterprises, polygraph products at all industrial occasions through dealer network in Belorus and Ukraine.
PakkoGraff is the informational sponsor of all big occasions dedicated to the packaging industry such as PosUpak, UpakItalia, label, PolygraphInter, Polygraphica, FoodPak, UpakExpo, SibUpak, UpakMach, UpakSteklo, UpakPlastic etc.
As to the results of the marketing research, readers of the journal PakkoGraff are divided in the following way: up to 45% are managers of high ranks (heads of enterprises, vice presidents), 20% chiefs of departments, destinations, projects, leading specialists, 20% - managers of the selling departments, market specialists, analytics.
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